Some careers have more impact than others. If you're looking for a career where you can make a real impression, join HSBC and discover how valued you'll be.
Global Marketing uses creativity and business flair to help drive top-line revenue growth for our Global Businesses by optimising marketplace opportunities, our brand strength and customer insight.
We are currently seeking a high caliber professional to join our team as Manager, Marketing, Commercial Banking Marketing .
Assist to define and develop overall customer strategy, based on customer insights and data, for the fast growing Business Banking segment in Hong Kong to support one of the global strategy pillars of Leading Digital SME Bank of Choice
Develop the marketing strategy to drive new-to-bank customer acquisition, product acquisition & penetration, ecosystem partnership and engagement and digital or mobile banking adoption
Initiate and implement campaigns and events to drive thought leadership for an innovative HSBC brand among startups and innotech sector
Be one of the key interfaces for the Commercial Business Banking team whilst will also work collaboratively with regional and other business marketing team as and when required to drive integration of activities
Degree level of qualification in business studies and marketing preferred
Broad based business experience, ideally within a financial services based institution
A range of brand and marketing strategy development experience
Ability to think digital first, innovatively, shaping and communicating new concepts
Experience of working with and managing different levels of stakeholders, both internal and externally
Good understanding of communication developments and emerging consumer and industry trends
Proven ability to work on multi function projects demonstrating excellent relationship building skills
Proven ability to be a self starter with energy and drive in a challenging and dynamic environment
Commitment to putting the customer at the heart of all development and implementation activities
Good command of verbal and written communication skills in both English and Chinese
You'll achieve more when you join HSBC.
Candidate with less relevant experience or skills may be offered a lower Global Career Band than stated above.
HSBC is committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within an inclusive and diverse environment. Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.
Internal Number: 5613294
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