Brand/Product Management, Direct Marketing: Ecommerce, Marketing Research: Analyst
4 Year Degree
As our Affiliate Marketing Manager, you will manage digital marketing affiliates and ensure that they consistently deliver the highest quality insurance leads. To be successful in this role you must have a passion for building and nurturing relationships, be comfortable analyzing and working large amounts of data, and be driven to meet and exceed the goals of both AWL and our partners.
You will optimize and grow both new and existing affiliate partners for a program with extremely aggressive growth goals. You will react to daily and hourly metrics reports to take decisive action in order to optimize and grow the AWL affiliate program. This role is an excellent opportunity to have an immediate impact in a key business segment for a market leader in online lead generation.
*Create and analyze large sets of real-time and historic data to effectively manage volume, cost, and quality performance metrics. *Evaluate campaign performance and work with affiliates on a daily basis to capitalize on growth opportunities. *Manage relationships for a growing program of strong affiliates who use multiple media types – display, paid search, organic search, email, mobile, call center, and more. *Develop strategic initiatives in order to exceed quarterly goals. *Collaborate with other Marketing, Sales, and Engineering team members on cross-functional initiatives. *Conduct market research and competitive analysis in order to identify opportunities for growth. *React quickly to issues and market shifts as they arise.
*2-3 years in a role which has included marketing and extensive data analysis. *Robust analytical skills and ability to work with and analyze a large volume of complex data. *Expertise with Microsoft Excel and other Office software. *Excellent relationship management skills. *Extremely self-motivated individual with strong work ethic. *Ability to work independently as well as part of a team. *Precise and effective written and verbal communication skills. *Bachelor degree required. *Position is based in Austin, TX.
Internal Number: 1011
About All Web Leads, Inc
AWL (All Web Leads, Inc.) is one of the most successful customer acquisition marketing companies in the US. Simply put, we help our customers acquire customers. Today, we do this for the US insurance industry. Our amazing team of over 550 talented and successful professionals uses Internet marketing to turn consumer interest in insurance products into policy sales for the world’s largest insurance carriers and more than 20,000 of their agents. We are Austin-born and our growth from a 2-person startup in 2005 to a highly profitable business has been remarkable. We are a tight-knit team with a fast paced, energetic, and entrepreneurial company culture that was named Austin Business Journal's 2017 and 2018 Best Places to Work - Top 10 in Large Business sector! We provide competitive pay, outstanding benefits, and a fabulous, fun, collaborative environment that allows our people to be their best.