Marketing and Membership Manager - Museum of Art
Salary: Location
Job Type: Department
Job Number: 2015-1601972
Location: Location
Department: ACADEMIC AFFAIRS DEPARTMENT
Closing: Marketing and Membership Manager - Museum of Art
Background:
Founded in 1863, Saint Mary's is a residential campus nestled 20 miles east of San Francisco in the picturesque Moraga Valley. Based in the Catholic, Lasallian and Liberal Arts traditions, Saint Mary's currently enrolls more than 4,000 students from diverse backgrounds in undergraduate and graduate programs. The De La Salle Christian Brothers, the largest teaching order of the Roman Catholic Church, guide the spiritual and academic character of the College. As a comprehensive and independent institution, Saint Mary's offers undergraduate and graduate programs integrating liberal and professional education. Saint Mary's reputation for excellence, innovation, and responsiveness in education stems from its vibrant heritage as a Catholic, Lasallian and Liberal Arts institution. An outstanding, committed faculty and staff that value shared inquiry, integrative learning, and student interaction bring these traditions to life in the 21st century. The College is committed to the educational benefits of diversity.
Responsibilities:
Reporting to the Museum Director, this position executes marketing initiatives and Donor/Member relations and events. The Marketing and Membership Manager oversees the strategy and revenue plan for the membership program, including acquisition and retention. This position provides leadership in expanding the museum's membership base through sophisticated direct marketing strategies and loyalty-building stewardship measures. This position is responsible for the entire communications and media campaign. Develops tours for SMCMoA Donors and Members. Provides fundraising support for the Director when necessary.
1. Membership Relations -- Responsible for managing the Museum's membership program. Develop strategies to increase member acquisition and renewals by enhancing programs and events that deepen a member's connection to the Museum and the SMC community. Maintain contact with the SMC community, local administrators and officials, community and business leaders, potential donors, members and arts professionals.
Donor Relations -- Responsible for audience development on campus and throughout the greater Bay Area to increase awareness, attendance, and support for Museum exhibitions and programs. Identifies and targets specialized media and audiences when appropriate. Responds promptly to all media inquiries. Performs as an effective public spokesperson for SMCMoA, when required.
2. Writing and Material Production -- Write material and perform graphic design for press and production, SMC community and public including press releases, newsletters, donor correspondence, exhibition postcards and wall text when appropriate. Generate material that will appeal to college, public, youth, adults, seniors, disabled visitors and art media. Produces a quarterly Museum Newsletter. Ensures that all printed material is produced in accordance with Museum and College standards and completed in a timely fashion.
3. Social Media -- Coordinate the extension of the Museum's impact online through digital channels including all social media sites: Facebook, Twitter, Instagram, and YouTube. Support and advance the Museum's existing marketing and communications programs, exhibitions and education efforts while helping to develop and increase online engagement especially among SMC community. Advise and execute strategy for Museum social media, including daily management of accounts. Routinely monitor digital communications to ensure information is current and accurate. Act as the voice of the digital constituent in Museum discussions of exhibits, current topics, and events. Track and measure digital engagement.
4. Special Events -- Organize and carry out special events designed to attract College and external visitors to the Museum. Duties include hiring and negotiating fees with independent contractors and representatives from local, regional and national organizations. Negotiate with SMC administration, management, and other departments to ensure that programs and events run smoothly. Responsible for creating, organizing, staffing, logistics, reception and other necessary requirements to achieve successful events. Organize bus tours to unusual and appealing art-related sites. Generate interest in the Museum as a venue available to campus organizations to host events.
5. Development -- Maintain contacts with the SMC community, local administrators, service and cultural organizations, local officials, community and business leaders, art collectors, potential donors, and arts professionals. Support the Director's development and fund-raising work. Assist the Director in drafting letters of inquiry and documents of support to granting organizations.
Experience and Qualifications:
Education: REQUIRED: MA in Art History or related field
Skills/Abilities: (e.g. computer skills, written & verbal skills, trades, laws, procedures, technical) Good writing and communication skills, good computer skills including spreadsheets, and good interpersonal skills. Thorough understanding of Museum practices, art history, curatorial standards and development tactics.
Supplemental Information:
Application Instructions: Please apply online at http://jobs.stmarys-ca.edu
Include a cover letter that specifically addresses how you meet the qualifications and are prepared to support the mission of the College - A resume
- The name and contact information for three (3) professional references.
- In applying for a position, candidates sign a consent authorizing a broader inquiry which may include reference checks, a motor vehicle check, and a third party background check.
Saint Mary's is an equal employment opportunity employer. We support inclusive excellence and are committed to creating a safe and welcoming community for all.
College policy prohibits discrimination based on race, color, religion, national origin, ancestry, age, gender, sexual orientation, marital status, medical condition, physical or mental disability, gender stereotyping, and gender identity, taking a protected leave (e.g. family medical or pregnancy leave), or on any other basis protected by applicable laws.
Saint Mary's College annually collects information about campus crimes and other reportable incidents in accordance with the federal Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act. To view the Saint Mary's College Report, please go to the Public Safety website at http://www.stmarys-ca.edu/public-safety/annual-security-and-fire-safety-report-0. To request a paper copy please call Public Safety at (925) 631-4284. The report includes the type of crime, venue, and number of occurrences.
Please apply online at https://www.schooljobs.com/careers/stmarys.
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