Job Description: The Director of Ticket Operations and Assistant Director of Marketing position at Colgate is responsible for overall business operations and management of the athletic ticketing office. This individual will manage relationships for current season ticket holders, prospect for new clients, group sales and individual tickets. The Director of Ticket Operations will report to the Assistant Athletic Director, Marketing and will work directly with Marketing and Event Operations on game days.This role is primarily accountable for the overall business operations and management of the athletic ticketing office. Accountabilities include:- Effective management and oversight of all ticket office functions, including personnel supervision, game-day ticket operations and policy development.- Responsible for accurate bookkeeping and reporting of all revenue.- Effective resolution of all customer service issues at all point of sale locations and at athletic events.- Responsible for having a comprehensive knowledge of all NCAA rules and procedures governing complimentary ticket admissions, official visit complimentary ticket admissions, and unofficial visit complimentary ticket admissions.- Responsible for a comprehensive knowledge of all NCAA rules and procedures governing student-athlete will-call lists.- Responsible for effective participation in game day operations - Accountable for effective vendor relationships and securing favorable economic terms with all relevant third parties such as ticket agencies. Responsible for the performance of all relevant external ticket operation vendors.- Effective creation and maintenance of computer database for accurate accounting and tracking the following: actual vs. projected sales for evaluating marketing strategies; program sales performance and spectator attendance for each event; complimentary tickets and to determine seating priority for season ticket seat assignments.- Responsible for setting and meeting assigned ticket sales P&L projections.- Ensuring inventory control, sales methods, cash handling, sales performance expectations, employment conditions and evaluation, etc.- Responsible for the timely updating of all facets of the ticketing website.- Responsible for effective management, hiring, scheduling, training and evaluating of assigned athletic event staff.- Preparation and maintenance of a master ticketing/promotions calendar of all Athletics sport and special events.- Ensuring effective management of all public requests, season tickets, execution of mail order and telemarketing sales strategies.- Responsible for strategically designating seat assignments for season ticket holders, group ticket sales, and others. Make recommendations to senior staff for group ticket packages.- Ensures appropriate management of consigned tickets to and from member NCAA institutions.- Responsible for the on-going evaluation of athletic ticketing operations and has independent discretion to create and implement changes, as needed.- Responsible for maintaining ticket operations budget. - Exercises independent discretion on all purchases and budgetary decisions for the ticket office.- Responsible for ticket distribution at select postseason and other away games as needed. Essential Functions: - Effective assistance to the Assistant Athletic Director for Marketing and Promotions in all areas for Colgate's 25 varsity programs. - Coordinating the success of all in-game promotions, the Jr. Raider program, graphic designing, and other promotional activities and events for the athletic department.- Effective assistance to senior staff with lead generation and closing of corporate partners in accordance with corporate partner strategy. Responsible for building and maintaining positive relationships with corporate sponsors.- Responsible for inventory management and placement of select marketing collateral, including dasherboard and program ads.- Ensures positive relationships between the program and key stakeholders, to include alumni, local community, fans, parents, coaches, student-athletes, faculty and other University constituents. - Responsible for role modeling positive behaviors and leadership for student-athletesThe impact of this position resonates with Colgate Athletics to parents, friends, alumni and fans from around the world.Candidates will be expected to master the following technical competencies:Business Administration: Demonstrated knowledge and experience in business administration. Demonstrated expertise managing events and operations for public events. Demonstrated ability to develop and manage projects with time and resource constraints. Demonstrated strong time management and organizational skills, the ability to initiate and complete projects independently, the ability to perform accurate, detail-oriented work with confidential information in a timely and professional manner. Proven ability to maintain sales reports. Basic accounting knowledge. Demonstrated ability to manage a P&L, with particular focus on revenue. Ticket Operations: Proven knowledge of best practice in college ticket sales and a proven ability to increase revenue generated from ticket sales at a NCAA Division I institution. Strong working knowledge ticketing platform.Compliance: Proven track record of an ability to comply with NCAA, conference and institutional regulations.Marketing & Promotions: Demonstrated ability to develop effective content to be used for communications with the media, fans, and prospective students and alumni. Demonstrated ability to develop and deliver marketing materials in multiple media forms to athletics marketing. Strong working knowledge of relevant computer programs, e.g. Excel, Word, Adobe Creative Suite, website CMS. Stakeholder Relations: Demonstrated ability of maintaining positive and effective relationships with key stakeholders, to include alumni, local community, fans, parents, vendors, faculty and other University constituents. Qualifications: - Bachelor's degree and minimum of one year of experience in a collegiate or professional athletics setting is required. - Demonstrated outstanding verbal and written communication skills, superior organizational skills and an ability to provide high level customer service and build strong community relationships.- Demonstrated knowledge of third party ticket vendors.- Demonstrated exposure to grass roots marketing and design concepts, and ticket package promotions.- Demonstrated Microsoft Office Suite skills, a detail-oriented approach and the ability to reconcile accounts is critical.- Demonstrated collaborative style and the ability to work effectively within a diverse population of patrons, coaches, community members, alumni, students, faculty and staff.This position is also required to work nights and weekends during athletic seasons as necessary. Additional Preferred Qualifications: - Demonstrated experience with third party ticket buyers is preferred.- Demonstrated design software experience such as Photoshop, etc. is desirable.- Demonstrated direct marketing experience is preferred. - Previous experience coordinating volunteers and students is preferred. Special Instructions to Applicants: Colgate University is committed to the principle of institutional control in administering its athletics program in a manner consistent with the NCAA, ECAC, and Patriot League rules. Each individual involved in the athletics division is obligated to maintain competency and knowledge of the rules, to act within his or her realm of responsibility in full compliance with the governing legislation, and to report any violation of NCAA or conference rules of which he or she is aware.It is the policy of Colgate University not to discriminate against any employee or applicant for employment on the basis of their race, color, creed, religion, age, sex, pregnancy, national origin, marital status, disability, protected Veterans status, sexual orientation and gender identity and expression, genetic information, victims of domestic violence and stalking, familial status, and all other categories covered by recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training at all levels of the employment. Colgate University is an Equal Opportunity Employer. Minorities/Females/Persons with Disabilities/Protected Veterans are encouraged to apply.
Colgate University is a highly selective residential liberal arts institution distinguished by academic excellence and interdisciplinary inquiry. Located on a beautiful campus in upstate New York, Colgate takes pride in the active engagement of its students and faculty in local, national, and global communities.