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Marketing Associate

Columbia Books & Information Services

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Details
Posted:
April 24, 2015
Location:
Bethesda, Maryland
mapContent
Salary:
Open
Type:
Full Time - Experienced
Preferred Education:
4 Year Degree
Columbia Books & Information Services (CBIS), a growing provider of compliance information, training and in-depth data, has a fantastic opportunity for a marketing associate who will support the HR and federal contracting verticals within our Thompson Information Services brand. Our work environment is extremely dynamic and team-based. We take pride in encouraging employees at all levels to utilize their creativity and suggest new ideas for products, events and services. Successful candidates will be fast learners who can think on their feet and manage multiple projects with varying deadlines while maintaining a high level of organization. A broad marketing background including experience in a variety of marketing channels is preferred. This is a full-time position, reporting to the Director of Marketing, Thompson Information Services, with competitive benefits including medical, dental and vision coverage, 3 weeks paid vacation plus 9 holidays, and a Metro subsidy. The Bethesda Metro is 3 blocks from our offices. For more information visit www.thompson.com and www.columbiabooks.com. Responsibilities:• Execute marketing plans for Thompson's HR and federal contracting product lines across a variety of channels• Assist in developing marketing plans for new HR and federal contracting products and services• Assist with marketing and promotion of all HR and federal contracting affiliated webinars and online training programs including coordinating with webinar producers, reviewing marketing copy, formatting and scheduling email promotions and posting product pages to various websites• Use and improve our reporting methodologies for all marketing and sales results and activity. • Monitor ongoing performance of HR and federal contracting product areas and provide sales and marketing reports to management• Provide other support to marketing and communications efforts as needed

Desired Skills and Experience• Bachelor's degree required• B2B marketing experience• Experience with Eloqua and HTML coding or familiarity with Salesforce.com a plus• Strong writing skills • Entrepreneurial instincts and a strong understanding of marketing strategy and planning• Self-starter with excellent organization, time-management and prioritization skills• List management and manipulation skills with solid Excel skills

About Columbia Books & Information Services
For more than 40 years Columbia Books & Information Services has provided users with information on the associations, government relations, lobbying and public relations communities. As a publisher of print directories, online databases, mailing lists, and webinars we have extensive experience capturing and delivering relevant and accurate information on the above topics in easy-to-use formats. Whether you are interested in lobbyists and their clients, associations and their executives, or public affairs professionals we have a resource that will fit your needs.
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