Unit Marketing Coordinator - Macomb County Outreach
May 2, 2018
Job Description Summary:
The purpose of the position is to manage and coordinate marketing and communication initiatives in support of enrollment for OU's Macomb County locations. Responsibilities include writing, editing, and managing content for marketing projects including advertising, publications, departmental website, video projects and digital signage. Write and coordinate departmental student and faculty newsletters. Develop and manage a departmental marketing and communication calendar. Respond to prospective student inquiries, support coordination of information sessions, and serve as liaison to appropriate on-campus departments to assist with the enrollment process. Manage inventory of print and promotional materials and track marketing expenses.
Bachelor's degree in education, business, communications, or an equivalent combination of education and/or experience. A minimum two years' experience working with higher education student recruitment, marketing, and project management. A minimum of two years' experience working with professional designers to create impactful and effective marketing collateral. Demonstrated ability to set goals, manage and assess programs and meet deadlines. Excellent oral and written communication skills and demonstrated ability to communicate effectively with others. Excellent organization, multi-tasking and analytical skills. May include some evenings and occasional weekends as needed for special events.
Master's Degree or some post baccalaureate work. Previous experience working in higher education recruitment, marketing project management, and proficiency in Adobe Photoshop. Administrative experience and knowledge of Macomb County a plus.
Internal Number: 13449
About Oakland University
As a state-supported institution of higher education, Oakland University has a three-fold mission. It offers instructional programs of high quality that lead to degrees at the baccalaureate, master?s and doctoral levels, as well as programs in continuing education; it advances knowledge and promotes the arts through research, scholarship, and creative activity; and it renders significant public service. In all its activities, the university strives to exemplify educational leadership in a diverse and inclusive environment.