Job Description Position:Marketing and Communications Manager Reports To:President VRLTA General Description The Marketing and Communications Manager is responsible for the management and coordination of all marketing of the Association. This position’s primary responsibility is for the development and implementation of marketing communications to members and non-members. Additionally, the position supports the Association’s special events. Primary Responsibilities -Manages and develops content for the association website and social media. -Develops and manages correspondence for all outbound member communication including all promotional and sales materials, events, a bi-weekly enewsletter, statewide travel publications, Quarterly Magazine, governmental affairs communications and member engagement and marketing reports. -Coordinates event publicity including public relations, advertising and material design, production and distribution. -Cultivate sales collateral for sponsorship development for the Association and special events. -Assists in site selection, contracting and negotiation process for special events. -Assists with event logistics including, vendor/sponsor coordination and management, pre-event logistics/operational details pre-event marketing and promotions and on-site event management. -Manages the Association's annual awards program, the Ordinary Awards. Including maintaining the website, developing communications to members and non-members, managing nominations and voting. -Manages the website and marketing communications for the statewide VA-1 Tourism Summit. -Management, with sales team, of Partnership programs and administration. Skills/Knowledge -Exceptional project planning, project management and organizational skills -Excellent verbal and written communication skills -Proficient in Microsoft Office, WordPress, Adobe Creative Suite (Photoshop) and other programs -Understanding of database management -Proven ability to manage multiple projects simultaneously -Thorough attention to detail, excellent listening skills, and exceptional focus on customer service -Strong knowledge of social media communications including LinkedIn, Twitter, Facebook and others -Ability to multi-task and prioritize work flow Requirements -Bachelor’s degree -Minimum 2-4 years post-education marketing experience -Must thrive in a collaborative, team environment -Experience with associations/nonprofits a plus -Some travel required – limited overnights Excellent, flexible and fun work environment. Competitive salary and benefits. Send cover letter and resume to: VRLTA, 5101 Monument Avenue, Suites 206, Richmond, VA 23230 or email, HR@vrlta.org.
About Virginia Restaurant, Lodging & Travel Assoc.
VHTA is the unified voice for the restaurant, lodging, travel and hospitality suppliers association. VHTA creates value for it's members by promoting the legislative interests of the industry, providing cooperative marketing and educational opportunities and protecting free enterprise.
VHTA also includes the Virginia Restaurant Assoc. (VRA), Virginia Hotel and Lodging Assoc. (VHLA), and the Virginia Travel Association (VTA)